Wet & Forget Non-Caustic Outdoor Cleaner Available Nationally Following 30 Years of Success Abroad

Easy, Affordable Option to Remove Mold and Enhance a Home’s Exterior

ELGIN, Ill. (January 20, 2012) — Just in time for the spring cleaning season, Wet & Forget (wetandforget.com), an environmentally gentle, scrub-free exterior stain remover is available nationwide, after more than 30 years as a household name in Australia and New Zealand.

The non-caustic, non-acidic, bleach-free cleaner safely and gently removes unsightly moss, mold, mildew and algae stains on any exterior surface. There’s no scrubbing, no rinsing, no power washing. Wet & Forget works on commercial and residential buildings, as well as siding, roofs, decks, brick, concrete, pavement, awnings, patio furniture, pool surrounds, boats, RV’s and any outdoor surface imaginable.

Download / View News Release:

Wet It & Forget It
Simply apply with a pump garden sprayer, then sit back and let Mother Nature do the rest. Wet & Forget starts to work gently over time. Results can be seen within days for those less contaminated areas and over several months for more distressed areas.

By eliminating the need for rinsing and power washing, this easy application results in substantially less water usage compared with traditional harsh cleaning methods.

This unique, non-caustic, non-acidic, bleach-free and biodegradable formula cleans every type of outdoor surface imaginable. Most moss, mold, mildew and algae removal products are either highly acidic (pH 1) or highly caustic (pH 12), which can damage the surface being cleaned. With a pH level that is close to neutral (pH 8), Wet & Forget is gentle and safe enough to apply to any outdoor surface.

Safe, Even For Treasured Architectural Landmarks
In fact, Wet & Forget is trusted by the caretakers at the Sydney Opera House and the preservation staffs at Michigan’s Fort Mackinac, whose historical buildings date back to the 17th century. Also extensively used at Florida’s SeaWorld and in Australia by The National Parks and Wildlife Service and New Zealand’s Department of Conservation, Wet & Forget is safe for use next to all landscaping and plants.

“Wet & Forget is an easy-to-use, progressive cleaner, so results won’t occur overnight, but rather over time as the product—and the rain—break down the biological growth and wash it away,” explains Brett Perry, president of Wet & Forget - American Operations. “Our experience is that once homeowners and businesses try Wet & Forget, they never want to go back to power washing, scrubbing and harsh chemicals that can harm their homes and the environment.”

Significant results can be expected in as little as two weeks or up to six months. Once clean, surfaces need only a simple maintenance application at the first sign of regrowth to remain clean. Since Wet & Forget contains no bleach, it has an unlimited shelf life.

The highly concentrated Wet & Forget formula is sold in a variety of sizes from 43 oz. up to 1 gallon for household use, with prices ranging from $17.99 to $37.99.

About Wet & Forget
Developed more than 30 years ago, Wet & Forget, the ultimate moss, mold, mildew and algae exterior stain remover is available nationwide at participating Ace, Do it Best and True Value hardware stores. Select Costco Wholesale and Sam’s Club locations also offer Wet & Forget during the spring cleaning season, as do a variety of regional and independent home improvement, hardware and lawn & garden retailers. Visit Wet & Forget Store Locator to find the nearest location. Wet & Forget is also available for commercial use via Grainger.com.

For more information, visit the website at www.wetandforget.com or call 888.727.8524.

For editorial assistance and interviews, contact Joel Williams c/o O’Reilly-DePalma at (815) 469-9100; e-mail: joel.williams@oreilly-depalma.com.

# # #

IMAGE GALLERY

To download a hi-res .tif file, click on the desired image and a zip archive automatically downloads to your computer. Due to how various browers handle downloads, you may have to expand the zip archive manually. The zip archive expands into a .tif file, 6" wide x 4" high (1800 x 1200 pixels) x 300ppi; CMYK; unless otherwise specified. Larger sizes may be available, upon special request.

Before and after image of algae treated with Wet & Forget on an outdoor shed’s asphalt shingles. Wet & Forget is the easiest way to remove moss, mold, mildew and algae from any exterior surface. It contains no bleach, so it’s safe for such applications as roofs, siding and decks. File Name: WF-BA-Shingles-066-sxs.tif Image Size: 6" wide x 3.63" high (1800 x 1090 pixels)	Concrete before and after Wet & Forget application. File Name: WF-BA-Concrete-6.tif Image Size: 6" wide x 5" high (1800 x 1500 pixels)


Terracotta roof tiles before and after Wet & Forget application. Traditional power washing could result in physical damage to the fragile roof tiles, whereas the non-caustic, non-acidic, bleach-free cleaner safely and gently removes the unsightly moss and mildew effortlessly. File Name: WF-BA-TerracottaRoof-2-sxs.tif Image Size: 6" wide x 4" high (1800 x 1200 pixels)	Composite decking before and after Wet & Forget application. File Name: WF-BA-CompositeDeck-sxs.tif Image Size: 6" wide x 3.63" high (1800 x 1090 pixels)


Wet & Forget is the ultimate outdoor moss, mold, mildew and algae stain remover. Just apply to any exterior surface and forget about it. There’s no scrubbing, no rinsing and no power washing. File Name: WF-Container-1gal-front-right.tif Image Size: 5" wide x 6" high (1500 x 1800 pixels)